PVH Sees Positive Growth in Q1 Revenue
PVH Corp, the parent company of renowned fashion brands Tommy Hilfiger and Calvin Klein, announced a noteworthy 2% increase in its revenue for the first quarter, reaching $2.025 billion, which is approximately €1.743 billion. This American apparel giant has experienced significant growth not only in international sales but also within its direct-to-consumer (D2C) operations globally. The company attributed this uplift in revenue to a robust performance in both physical retail locations and online sales channels.
Specifically, the D2C segment for Calvin Klein and Tommy Hilfiger saw a 6% increase in revenue, bolstered by a 5% rise in sales from brick-and-mortar stores. However, the most remarkable growth came from online commerce, which surged by an impressive 11%. This trend underscores the increasing importance of e-commerce in the fashion industry, particularly as consumer shopping habits continue to evolve towards digital platforms.
As reported by ma.fashionnetwork.com.
